Open Budget Kenya

 

Tourism Promotion Fund (TPF) - 2025

State Department

State Department for Tourism

Programme

Tourism Promotion and Marketing

Sub Programme

Tourism Promotion

Allocation:

KES 5,900,000,000.00 (D)

Key Performance Indicators (Targets)

Key Output

KPI

Target Yr (2025)

Target Yr (2026)

Target Yr (2027)

Tourism Promotion Services

No. of training forums held on safety and security to tourism stakeholders including the beach operators

3

3

3

Tourism Promotion Services

% completion of Bamburi plot Perimeter wall and market stalls

25

50

75

Tourism Promotion Services

No. of marketing strategies on promotion of Kenya Home of human origins developed

1

0

0

Tourism Promotion Services

No. of tourism promotion materials developed and disseminated

300

500

700

Tourism Promotion Services

% completion rate of tourism ammenities

20

40

60

Tourism Promotion Services

% completion of Tourism Data Integration digital platform to facilitate sharing of information in the tourism sector

25

50

75

Tourism Promotion Services

% development of Tourism Niche Products

20

40

60

Tourism Promotion Services

% completion of National Tourism Service Digital Platform phase 2 and 3.

75

100

100

Tourism Promotion Services

No of trees grown under the Ecotourism and Resilience Programme

50000000

50000000

50000000

Tourism Promotion Services

% completion of convenience amenities, signages (Tourism rails, scenic views in Mt Kenya, development of Kisumu Hippo Point public beach)

20

40

60

Tourism Promotion Services

% completion of Tourism Policy and Legislative reforms

75

100

100

Tourism Promotion Services

No. of tourism stakeholders engagements meetings held

4

4

4

Administrative Services

% completion of office modelling and security fitting installations at the Headquarters

100

100

100

Tourism Promotion Services

No. of training forums held on safety and security to tourism stakeholders including the beach operators


2025

3

2026

3

2027

3

Tourism Promotion Services

% completion of Bamburi plot Perimeter wall and market stalls


2025

25

2026

50

2027

75

Tourism Promotion Services

No. of marketing strategies on promotion of Kenya Home of human origins developed


2025

1

2026

0

2027

0

Tourism Promotion Services

No. of tourism promotion materials developed and disseminated


2025

300

2026

500

2027

700

Tourism Promotion Services

% completion rate of tourism ammenities


2025

20

2026

40

2027

60

Tourism Promotion Services

% completion of Tourism Data Integration digital platform to facilitate sharing of information in the tourism sector


2025

25

2026

50

2027

75

Tourism Promotion Services

% development of Tourism Niche Products


2025

20

2026

40

2027

60

Tourism Promotion Services

% completion of National Tourism Service Digital Platform phase 2 and 3.


2025

75

2026

100

2027

100

Tourism Promotion Services

No of trees grown under the Ecotourism and Resilience Programme


2025

50000000

2026

50000000

2027

50000000

Tourism Promotion Services

% completion of convenience amenities, signages (Tourism rails, scenic views in Mt Kenya, development of Kisumu Hippo Point public beach)


2025

20

2026

40

2027

60

Tourism Promotion Services

% completion of Tourism Policy and Legislative reforms


2025

75

2026

100

2027

100

Tourism Promotion Services

No. of tourism stakeholders engagements meetings held


2025

4

2026

4

2027

4

Administrative Services

% completion of office modelling and security fitting installations at the Headquarters


2025

100

2026

100

2027

100

Previous Year Allocations

Num

Year

Total

1

2025

KES 5,900,000,000.00


Total Allocation KES 5,900,000,000.00
Changes in Allocations

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Related Projects
Kenya Tourism Board

No. of international tourist arrivals(Million): 3.25


KES 402,888,000.00

(2025)

Tourism Regulatory Authority

No. of regulated tourism enterprises audited: 9500


KES 390,000,000.00

(2025)

Tourism Research Institute - (TRI)

No. of tourism research studies conducted: 3


KES 16,848,000.00

(2025)

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