Open Budget Kenya

 

Kenya Tourism Board - 2022

State Department

State Department for Tourism

Programme

Tourism Promotion and Marketing

Sub Programme

Destination Marketing

Allocation:

KES 482,990,000.00 (R)

Key Performance Indicators

Key Output

KPI

Target Yr (2022)

Target Yr (2023)

Target Yr (2024)

Tourism Earnings

Amount of tourism earnings (KShs. Billions)

138

221

221

Tourism Earnings

No. of international tourist arrivals (Million)

1.2

2.04

2.04

Tourism Earnings

No. of bed nights (Millions)

3.86

6.43

6.43

Previous Year Allocations

Num

Year

Recurrent

Development

Total

1

2024

KES 292,055,000.00

KES 0.00

KES 292,055,000.00

2

2023

KES 429,650,000.00

KES 0.00

KES 429,650,000.00

3

2022

KES 482,990,000.00

KES 0.00

KES 482,990,000.00

4

2021

KES 310,190,000.00

KES 0.00

KES 310,190,000.00

Budgets
Related Projects
Sustaining New Markets & Siting Booths in Tourism Target Markets- KTB

Brand awareness index: 68%


KES 50,200,000.00

(2022)

Headquarters Administrative Services

% completion rate revised Tourism Act 2021: 100


KES 332,861,201.00

(2022)

Tourism Regulatory Authority

No. of regulated tourism enterprises audited: 6500


KES 405,600,000.00

(2022)

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